Times just after UFC flyweight champion Deiveson Figueiredo lamented not staying valued by the UFC and asked for PPV factors, it appears he will get his would like.
“Ask and you shall receive” is a trite expression, but it seems like it applies really well to 1 Deiveson Figueiredo. Final 7 days, Figueiredo complained about not getting correctly valued by the UFC, specially right after placing on a good exhibiting for the supporters at UFC 256 in 1 of the best fights of the year from Brandon Moreno. Figueiredo’s solution for this deficiency of appreciation was for him to get pay out-per-perspective factors.
In a current interview with MMA Fighting, Figueiredo’s manager Wallid Ismail basked in the afterglow of acquiring what he and his consumer requested for though reminiscing on the journey it took to arrive at this stage.
“I keep in mind as it was now,” Ismail reported. “I instructed [UFC matchmaker] Mick Maynard, ‘This person will carry again the power to the flyweight division. He fights to kill his opponents, not to rating points.’ And he trusted us and stored the division. Deiveson started to put on a clearly show, and this past combat was his coronation.
“The male was sick and nonetheless fought so the pay-for each-perspective would not get rid of its key party. It was a draw, but saw it as a get for us, and now they reported he deserves the pay-for every-view [points].”
Deiveson Figueiredo A Design For Other Scaled-down Fighters?
Wallid Ismail thinks there is a lesson to be discovered right here for UFC fighters and a person that he has usually bestowed on his shoppers: getting proficient is 1 point but generating profits is paramount.
“The UFC truly values a finish athlete, a person that sells. You cannot be very good but not provide,” Ismail stated. “That’s why offering issues so much. That is what I generally convey to my athletes.
“People have to recognize that MMA is a company,” Ismail continued. “I have a excellent partnership with the UFC for the reason that I comprehend their side. If an athlete doesn’t sell…They did not have lighter fighters headlining fork out-per-views prior to, they would go to Combat Nights simply because they didn’t market.”
Ismail believes that Figueiredo has put to mattress the narrative that lighter fighters can not put on a display or sell and that it is for this reason that the UFC has decided to compensate his client appropriately.
It must be pointed out that as of this producing, there have been no described estimates for how effectively UFC 255 or UFC 256 marketed. These ultimate two fork out for each views of 2020 were being equally headlined by Deiveson Figueiredo. If/when these numbers turn out to be general public, it will both greatly buoy Ismail’s declare of Figueiredo’s price or it will be additional evidence for longtime detractors who feel the flyweight division does not draw, dating back to the days of the excellent Demetrious Johnson.
Do you think Deiveson Figueiredo is a huge attract right now?